Drive Safe Alabama is a lead broadcast sponsor of the Alabama High School Athletic Association Super 7 State Football Championship this week in Birmingham.
The AHSAA Super 7 begins on Wednesday, Dec. 4 at Protective Stadium with nine games spread across three days.
Through the AHSAA partnership with Drive Safe Alabama, thousands of fans statewide will hear and see safe driving messages. The partnership is a key component of the Alabama Department of Transportation traffic safety public campaign.
“Many parents don’t realize it, but a leading threat to their teen’s safety is driving or riding in a car with a teen driver,” said Drive Safe Alabama coordinator Allison Green. “Super 7 radio and TV audiences are just the people we need to reach in our work to reduce traffic crashes and fatalities by encouraging safe driving behaviors.”
Alabama Public Television is the television broadcaster for the Super 7 Championship. Drive Safe Alabama PSAs about the state’s hands-free driving law and seat belt safety will air on these APT broadcasts.
The AHSAA Radio Network will carry the radio broadcast of the Super 7 and Drive Safe Alabama messages. Throughout the football season, the AHSAA Radio Network has featured Drive Safe Alabama messaging in its weekly sports programming. As the title sponsor of the On the Road segment, Drive Safe Alabama reached Alabama sports fans across the state.
Drive Safe Alabama also sponsors an Athlete of the Week, which highlights outstanding student athletes.
